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Promotional Activities for Visitors
In order to attract as many as visitors to JIMTOF2010 as possible, a variety of romotional activities will be implemented.
Advertisement & publicity activities

As well as holding a press briefing, advertisements will be placed in national newspapers and related trade papers/journals to announce JIMTOF2010.
Before JIMTOF2010 opens,foreign journalists will be invited to a prelaunch briefing on JIMTOF,complete with a visit to the factory of one of Japan's leading machine tool manufacturers. Advertorials run in various overseas newspapers will serve as publicity for JIMTOF2010 in countries around the world.
【Participated countries and regions JIMTOF2008】
Germany , Czech Republic, Turkey, South Africa, Korea, China, Taiwan
Official website

In additional to listing links to each of the exhibiting company websites, the official website will provide, free of charge, information on the exhibits. The content will be published as the official catalogue,on sale to visitors during JIMTOF2010.

【The highest Number for Access】
Over 2 million per month Oct.2008
E-mail newsletters

Information will be distributed via the Internet at suitable opportunities to registered visitors 2008 and 2010.

PR Activities at related trade fairs in Japan & overseas

We will expand JIMTOF2010 PR activities at related trade fairs held in Japan, other Asian countries, the US and Europe. We will also conduct Press Conferences for the local press at these events.

【Result of JIMTOF2008】
EMOHannover2007(Germany), CIMT2007(China), TIMTOS2007(Taiwan),
IMTS2008(US), SIMTOS2008(Korea), EASTPO2008(China)
Call for institutional assistance in attracting visitors

PR activities will target domestic trade associations, government offices and public institutions , as well as educational organizations concerned with cultivating human resources to take on the challenges of the future. We will request their assistance in attracting visitors to the event.

【Result of JIMTOF2008】
Distribution of the Pamphlets to 114organizations

Concurrent Programs
We will conduct substantial concurrent programs designed to provide information about “Mono-Zukuri” manufacturing.
By offering a wealth of information related to the “Mono-Zukuri”concept, these programs will help to attract more visitors to JIMTOF2010.
Speeches & Seminars
We will organize lecture meetings & seminars designed to communicate and deepen understanding of manufacturing technologies. Recognized authorities and pioneers in various fields will be invited to talk at these events, the most prominent of which is IMEC(International Machine Tool Engineers’ Conference),where the focus is on the latest trends in technology.
Other topics will be the creation of new technologies and the fostering of
human resources.
【Examples from JIMTOF2008】
The 13th International Machine Tool Engineers’ Conference
Keynote Speech by Mr. Hiroyuki Yoshino of Honda Motor.,Ltd.
Special Speech by Mr.Ryuichi Teshima ,Journalist
 
Special exhibits

We organize demonstrations and special exhibits at which highly skilled technicians give people an opportunity to witness the reality of
“Mono-Zukuri”in action.

【Example from JIMTOF2008】
Wristwatch Assembly Demonstration by Consummate Technicians
Demonstration of the Technology of “Polishing”
The relation of “Machine Tools” and “Seismic Isolation Structure”
 
Special Program for Students
We have also held presentations and other events at which students can
learn about aspects of the industry as part of our activities designed to
foster the next generation of engineers.
【Example from JIMTOF2008】
Students Challenge for the Le Mans 24-hour race (Display of racing car)
JIMTOF Seminar for Students, Guidance to JIMTOF ”Attractions”
The issue of JIMTOF STUDENT GUIDE
 
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